Martina Appendino Writing

Covering fashion & beauty, food & culture, with sustainability in mind.

I’m constantly surrounded by fresh opinions, trends, and creative people, and I love it. On this platform, I’m all about bringing together the voices of the new generation and beyond, sparking conversations about fashion, art, and culture along the way.

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Fashion & Beauty

Personal blog: Retail, Coffee, & Girlhood

Fashion & Beauty

The value we give to things

A short commentary on Joanna Hogg’s new short film for MiuMiu: “Autobiography of a purse” In a world where fashion celebrates the moment, Joanna Hogg explores ephemerality and memory – Michael Timsit. Today, while working in a certain unmentionable boutique in the heart of Notting Hill, I found myself killing time by fussing over the straps of…

Five ways to style your striped shirt

Ways to repurpose a mannish striped shirt—whether purchased to follow a trend, or ‘borrowed’ indefinitely from a family member. (A mood board) I remember begging my cousin and grandad to part with their pure cotton striped shirts, swept up by a trend from a few years ago—when wearing a men’s shirt over a bikini at…

Lip Balms, Lip Oils, and everything in between

An overview on selected brands, from au naturel looks, to a bolder shine. March is a bit of a wild card, as we say in Italy—one moment it’s swept by chilly winds and wintery air, the next it’s bathed in dazzling sunshine. While those biting winter temperatures that chap your lips and flush your cheeks…